Headless Shopify Plus Ecommerce Proposal Template
Win ecommerce redesign projects with a headless Shopify Plus proposal template: Next.js, Sanity, Shopify Markets, phased sprints and conversion targets.
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Win headless Shopify Plus redesign projects with a proposal that shows clients exactly what you'll build and how. Pricing tables, sprint phases, and KPI targets sit ready to edit with your own brand and numbers.
Get the yes without leaving
Clients approve your scope and sign the agreement right under the pricing, so the deal closes while they're still reading.
Assemble proposals from your best sections
Drop in pricing, steps, and testimonials, then save your own winning blocks and reuse them on the next pitch.
Your pitch looks right on every screen
Hero images, breakdowns, and pricing tables hold their shape when a client opens your proposal on a phone between meetings.
See which section sells the job
Heatmaps show where clients linger on pricing or testimonials, and replays let you time your follow-up call.
Know the moment they open it
Get a ping when a client views your proposal, leaves a comment, or signs, so you can reply while the deal is warm.
Write the proposal together, live
Your designer tweaks the showcase while you fix the pricing, and nobody waits on a file to come back.
See how every part fits
The proposal opens with a branded cover and the client's own goals, then moves through your approach, pricing, and timeline before closing on approval. Keep, drop, or reorder any section to match the pitch.
Branded Cover Page for Headless Shopify Plus Proposal
A personalised opening page naming the client, the agency (Nordvig & Holt), the date and the project scope. It sets a polished, professional first impression and frames the proposal as built for this client.
Client Brief and Project Goals Summary
Restates what the client asked for and exposes the real deadline behind it, such as US press timing ahead of the store opening. It proves you listened and aligns both sides on goals and urgency.
Creative Concept and Design Vision Statement
A short, animated statement of the core idea: most customers will meet a Lysne lamp on a phone, after dark. It sets the design direction and shows strategic thinking before any technical detail.
Interactive Headless Commerce Platform Breakdown
A click-through tour of the four platform components, each tied to one measurable target and ordered as a US customer meets them. It makes the technical architecture clear and links each part to a business outcome.
Delivery Process: Five Phases and Two-Week Sprints
Explains the 22-week path from kick-off to launch plus 30 days of support. Working software is shown every second Friday, giving clients transparency, predictable rhythm and confidence in delivery.
Ecommerce Case Studies and Selected Work Portfolio
Showcases relevant projects, including a Shopify Plus headless store and a 3D configurator, with concrete results like a 19 percent mobile conversion lift. It builds credibility through proven, comparable outcomes.
Meet Your Dedicated Project Team
Introduces the three people who stay on the project from first workshop to last support ticket, along with the studio's background. It builds trust and shows continuity and accountability.
Client Testimonials on Replatforming and SEO Success
Quotes from past clients praising work such as a hand-built 1,140-URL redirect map that protected organic traffic. It reduces migration fears with credible third-party proof.
Transparent Fixed-Fee Pricing and Day Rates
Fixed fees in DKK excluding moms, built from published day rates for designer, frontend developer and technical lead. Platform and licence costs are shown as pass-through, so there are no budget surprises.
Project Timeline and Launch Programme
A dated schedule from kick-off on 5 April to go-live on 1 September, five weeks before the store opens. It states the feedback turnaround assumption so the launch date is realistic and shared.
Assumptions, Exclusions and Scope Clarifications
An expandable list covering the points every replatform disputes, such as content ownership, written down before signing. It prevents scope creep and protects both sides.
Proposal Approval and Next Steps
A clear call to action with a validity date of 19 March 2027 and the reason for it, namely team availability for an April start. It creates healthy urgency and makes sign-off simple.
Find your answers
Answers to common questions about writing headless Shopify Plus proposals for ecommerce redesign and replatforming clients.
A strong proposal covers the client's challenge, your proposed solution, the approach, and proof of results. This template does that with six sections: Lysne (your intro), The brief, The idea, The platform, How we run it, and Selected work. Together they walk a client from understanding their needs to trusting your delivery.
Start by replacing the Lysne section with your company name, story, and positioning. Then rewrite The brief to reflect your client's goals, adjust The idea and The platform to match your solution, and swap in your own projects under Selected work. Update fonts, colors, and logos so the proposal matches your brand.
Yes, you can export the finished proposal to PDF to send to clients and preserve layout and formatting. Depending on the tool you open it in, you can usually also export to formats like PowerPoint or Word, or share it as a link. Always check the exported file for spacing and image quality before sending.
Yes, the structure suits agencies, studios, consultancies, and freelancers who pitch strategic or creative projects. The idea, platform, and process sections work well for branding, digital, marketing, and product work. Selected work lets you show relevant case studies for any industry.
Most people finish a tailored proposal in 1 to 3 hours if they already have case studies and company details ready. The brief and idea sections take the most time because they need client-specific input. Reusing your Lysne, How we run it, and Selected work content speeds up future proposals significantly.
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